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Writing Samples

Here are examples of digital and print content I have written, both from my role as Communications Manager at Cedar Crest and from my coursework while earning my Master of Business Administration in Women's Leadership.

Cedar Crest College Writing

Fall 2023 Touchpoints

Touchpoints, now known as the Cedar Crest College Alumnae/i Newsletter, is published and printed twice a year. Samples of my writing in this edition include page 2's "Call to Action," pages 4-7's "Acts of Service" student and alumnae/i stories, pages 8-9's 2023 Reunion recap and photospread,  and the recap of the 2023 Scholarship Celebration. Read my stories by downloading the PDF below. 

Fall 2024 Touchpoints

In the Fall 2024 issue of Touchpoints, my focus was more on the graphic design and imagery of the piece. Examples of my photography and design are on pages 6, 7, 9, 10, and 20, as well as the back cover. However, I did have a writing sample from the 2024 Scholarship Celebration on page 7, which details one of our higher-level donor stewardship events.

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MBA Projects

Young Alumnae/i Council Creation

This paper was written for one of my MBA classes, detailing how the creation of a young alumnae/i council would aid in reconnecting this alum generation with the College, especially since many of them do not have the means to give back financially.

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Taco Bell Franchise Expansion

This piece analyzes the finances of a new Taco Bell on Cedar Crest Boulevard in Allentown, PA, outlining initial revenues, sales, and costs. It includes profit and loss and cash flow projections to forecast the business's success over the next 12 months.

Image by Andrew Valdivia
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