From journalistic writing and editing to becoming a digital storyteller through photography, social media, and web and graphic design, I have always enjoyed expressing my creativity in multiple forms. My curiosity to expand my interests and expertise has never wavered, keeping me driven in my professional life and willing to share my knowledge with others. At my current workplace, I have grown from my initial coordinator role to the Cedar Crest College Advancement Communications Manager. Even though I favor my creativity, I understand the logical value of data-driven decision-making. In January 2025, I earned my Master's of Business Administration in Women's Leadership. As a result, it has improved my digital and traditional marketing methods to predict the actions of our Cedar Crest alumnae/i and donor audiences. Through this analytical work, our College's fundraising and stewardship campaigns met their goals by maintaining current supporters, engaging new ones, and renewing past donors to the institution. 

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Before I came to Cedar Crest, I strived to gain hands-on experience in the communications and marketing fields. My career has taken me from writing SEO content and TV scripts, leading a student PR agency, writing for a weekly university newspaper, and designing organizational and nonprofit social media content. Along the way, I have built skills across strategy, design, and digital; however, what drives me most is the power of a united team working toward a shared mission.